{"id":1875,"date":"2016-12-04T14:00:10","date_gmt":"2016-12-04T16:00:10","guid":{"rendered":"http:\/\/2016.saopaulo.wordcamp.org\/?p=1875"},"modified":"2016-12-05T12:36:47","modified_gmt":"2016-12-05T14:36:47","slug":"design-e-estrategia-para-seu-complexo-de-midias-com-isaac-trabuco","status":"publish","type":"post","link":"https:\/\/saopaulo.wordcamp.org\/2016\/design-e-estrategia-para-seu-complexo-de-midias-com-isaac-trabuco\/","title":{"rendered":"Design e estrat\u00e9gia para seu complexo de m\u00eddias, com Isaac Trabuco"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1527\" data-permalink=\"https:\/\/saopaulo.wordcamp.org\/2016\/session\/design-e-estrategia-para-seu-complexo-de-midias\/isaac-trabuco-design-e-estrategia-para-seu-complexo-de-midias\/\" data-orig-file=\"https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?fit=1200%2C630&amp;ssl=1\" data-orig-size=\"1200,630\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Isaac Trabuco &amp;#8211; Design e estrate\u0301gia para seu complexo de mi\u0301dias\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?fit=300%2C158&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?fit=640%2C336&amp;ssl=1\" class=\"alignnone size-full wp-image-1527\" src=\"https:\/\/i0.wp.com\/2016.saopaulo.wordcamp.org\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=640%2C336\" alt=\"Isaac Trabuco - Design e estrate\u0301gia para seu complexo de mi\u0301dias\" width=\"640\" height=\"336\" srcset=\"https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=300%2C158&amp;ssl=1 300w, https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=768%2C403&amp;ssl=1 768w, https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=1024%2C538&amp;ssl=1 1024w, https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=500%2C263&amp;ssl=1 500w, https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?resize=1000%2C525&amp;ssl=1 1000w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><a href=\"http:\/\/2016.saopaulo.wordcamp.org\/session\/design-e-estrategia-para-seu-complexo-de-midias\/\">Design e estrat\u00e9gia para o seu complexo de m\u00eddias<\/a>\u00a0\u00e9 a palestra apresentada por <a href=\"http:\/\/2016.saopaulo.wordcamp.org\/speaker\/isaac-trabuco\/\">Isaac Trabuco<\/a>, nesta 5\u00aa edi\u00e7\u00e3o do WordCamp S\u00e3o Paulo. Isaac \u00e9\u00a0especialista em comunicac\u0327a\u0303o e mi\u0301dias digitais com mais de 10 anos de experie\u0302ncia,\u00a0po\u0301s\u00ad-graduado em Mi\u0301dia e Cultura pela ECA\u00ad-USP e professor de Projetos de Game Design no Centro Paula Souza.<!--more--><\/p>\n<p>Nesta apresenta\u00e7\u00e3o Isaac pretende apresentar um panorama da complexa rede de m\u00eddias e ve\u00edculos que dispomos atualmente, discutindo as possibilidades da utiliza\u00e7\u00e3o destas m\u00eddia \u00e0 favor do seu blog, site, neg\u00f3cio ou ideia a ser difundida e direcionada \u00e0 um p\u00fablico.<\/p>\n<blockquote><p>Mais do que fazer sua mensagem chegar ao p\u00fablico alvo, voc\u00ea pode criar uma rede de relacionamento com a comunidade interessada e atingir sua audi\u00eancia onde for mais conveniente.<\/p><\/blockquote>\n<p>Interessado em entender um pouco mais desse complexo de m\u00eddia? <a href=\"http:\/\/2016.saopaulo.wordcamp.org\/ingressos\/\">Se inscreva no WordCamp S\u00e3o Paulo<\/a>!<\/p>\n<p>Quer conhecer outras palestras e workshops que acontecer\u00e3o no evento? <a href=\"http:\/\/2016.saopaulo.wordcamp.org\/programacao\/\">Veja a programa\u00e7\u00e3o completa<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design e estrat\u00e9gia para o seu complexo de m\u00eddias\u00a0\u00e9 a palestra apresentada por Isaac Trabuco, nesta 5\u00aa edi\u00e7\u00e3o do WordCamp S\u00e3o Paulo. Isaac \u00e9\u00a0especialista em comunicac\u0327a\u0303o e mi\u0301dias digitais com mais de 10 anos de experie\u0302ncia,\u00a0po\u0301s\u00ad-graduado em Mi\u0301dia e Cultura &hellip; <a href=\"https:\/\/saopaulo.wordcamp.org\/2016\/design-e-estrategia-para-seu-complexo-de-midias-com-isaac-trabuco\/\">Continue lendo <span class=\"assistive-text\">Design e estrat\u00e9gia para seu complexo de m\u00eddias, com Isaac Trabuco<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":7895104,"featured_media":1527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20610],"tags":[185,1007260,875447,1006756,1007033],"class_list":["post-1875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-palestrantes","tag-design","tag-estrategia","tag-marketing-digital","tag-midias","tag-plano-de-midia"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/saopaulo.wordcamp.org\/2016\/files\/2016\/11\/Isaac-Trabuco-Design-e-estrate%CC%81gia-para-seu-complexo-de-mi%CC%81dias.png?fit=1200%2C630&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7Rl0g-uf","jetpack-related-posts":[],"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/7895104"}],"replies":[{"embeddable":true,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/comments?post=1875"}],"version-history":[{"count":2,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1875\/revisions"}],"predecessor-version":[{"id":1891,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1875\/revisions\/1891"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/media\/1527"}],"wp:attachment":[{"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=1875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/categories?post=1875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saopaulo.wordcamp.org\/2016\/wp-json\/wp\/v2\/tags?post=1875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}